TOC: Psych Mar

Introduction

Psychology & Marketing, 29(10)

The Right Angle: Visual Portrayal of Products Affects Observers’ Impressions of Owners
Jonathon P. Schuldt, Sara H. Konrath and Norbert Schwarz [Publisher] [Google Scholar]

An Exploratory Study of the Otaku Adolescent Consumer
Han-Jen Niu, Yung-Sung Chiang and Hsien-Tang Tsai [Publisher] [Google Scholar]

The Impact of Attribute Importance in the Effects of Option Framing on Choice: Budget Range and Justification as Moderators of Loss Aversion
Sehoon Park and Moon-Yong Kim [Publisher] [Google Scholar]

Cognitive Lock-In Effects on Consumer Purchase Intentions in the Context of B2C Web Sites
Hung-Pin Shih [Publisher] [Google Scholar]

What Does this Gift Say about Me, You, and Us? The Role of Adolescents’ Gift Giving in Managing their Impressions among their Peers
Ruthie Segev, Aviv Shoham and Ayalla Ruvio [Publisher] [Google Scholar]

Giving the Expectancy-Value Model a Heart
Victor Henning, Thorsten Hennig-Thurau and Stephanie Feiereisen [Publisher] [Google Scholar]

The Effects of Incidental Ad Exposure on Consumption-Enhancing and Consumption-Critical Processes
Martin Sauerland, Georg Felser and Jarek Krajewski [Publisher] [Google Scholar]

Consumer Decision Making on the Web: A Theoretical Analysis and Research Guidelines
Girish Punj [Publisher] [Google Scholar]


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