TOC: J Mar Channels


Journal of Marketing Channels, 19(4)

Contractibility, Strategy, and Network Dynamics: From Franchising to Licensing
Stefan Leitmannslehner & Josef Windsperger [Publisher] [Google Scholar]

The Effect of Dissolution Intention on Buyer–Seller Relationships
Bohyeon Kang, Sejo Oh & Eugene Sivadas [Publisher] [Google Scholar]

Retailing in the Transition Economies of Poland and Romania: A Comparative Analysis
Lalita A. Manrai, Ajay K. Manrai & Dana N. Lascu [Publisher] [Google Scholar]

Pioneering Asian Franchise Brands: Pho24 in Vietnam
Lorelle Frazer & Bill Merrilees [Publisher] [Google Scholar]

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