TOC: Soc Bus

Introduction

Social Business, 2(2)

Editorial
Baker, Michael J. [Publisher]

Social business: Contributions from the macromarketing silo
Shapiro, Stanley J. [Publisher] [Google Scholar]

Dynamic mapping of stakeholders for dealing with plant closure complexity
Heaton, Paul; Miles, Samantha; Duhan, Stephen [Publisher] [Google Scholar]

Marketing’s response to environmental decline and the call for sustainability
Walsh, Ann T.; Domegan, Christine; Fleming, Declan J. [Publisher] [Google Scholar]


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