Selling and Sales Force

Introduction

Call for book proposals by Business Expert Press' Selling and Sales Force Management Collection Editors Tom Ingram and Buddy LaForge

Call for Proposals

Dear Colleague,

We recently assumed new roles as the Selling and Sales Force Management Collection Editors for Business Expert Press. Business Expert Press has been in business for about 5 years with over 133 books published and more than 150 books in various stages of development. More detailed information is available at: http://www.businessexpertpress.com/

Business Expert Press focuses on producing concise, academically reliable, no-nonsense, applied books primarily for the business executive marketplace, an underserved market segment. These short books (75-150 pages) will be suitable for general executive readership. They might also be used in executive education, MBA programs, and advanced undergraduate classes. The books will be supplemented, as necessary, with cases, articles, newsletters and podcasts, and to this end BEP distributes its books through Study.net and Xanedu – the leading providers of course packs.

There are several reasons why you might want to consider publishing a book with BEP. You could use such a book in your teaching, both in traditional settings and executive settings. The book could enhance your consulting practice. It would give you an easy "underlined item" on your vita. Business Expert Press will sell the books both in print and in digital collections to the business school libraries of the world. The library market is large – 7000 libraries globally – and the prices paid for these one-time sales are relatively high when compared to one-time, direct-to-consumer sales. Thus they yield good royalty potential.

Our job as collection editors is to guide you through the entire book production process from the selection of a book topic through getting the book published and into the market. Professional editors will also help you polish the manuscript. Business Expert Press employs a quick, 120-day production timeline. All editors and operations are based in the United States.

We are interested in talking to anyone who might be interested in writing a book on an important topic related to Selling and Sales Force Management. Please contact either of us, if you would like to explore this valuable opportunity. Also, both of us will be at the AMA Summer Educators’ Conference in Chicago from 8/17-8/19 and would be glad to set up personal meetings during the conference.

Tom Ingram, Colorado State University (tom.ingram @colostate.edu; 970-491-3723 office; 970-218-5641 cell)
Buddy LaForge, University of Louisville (buddy.laforge@louisville.edu; 502-852-4849 office; 502-386-7045 cell)


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