TOC: J Mar Man


Journal of Marketing Management, 28(9/10)

Editorial: Global contributions to marketing management
Mark Tadajewski & Paul Hewer [Publisher]

Complaints-handling processes and organisational benefits: An ISO 10002-based investigation
Lawrence Ang & Francis Buttle [Publisher] [Google Scholar]

Drivers of agglomeration effects in retailing: The shopping mall tenant’s perspective
Christoph Teller & Peter Schnedlitz [Publisher] [Google Scholar]

Customer brand personality perception: A taxonomic analysis
Bjoern Ivens & Katharina S. Valta [Publisher] [Google Scholar]

Bridging the gap between employees and customers
James L. Oakley [Publisher] [Google Scholar]

Managing boundary-spanning marketing activities for supply-chain efficiency
Tianjiao Qiu [Publisher] [Google Scholar]

Evolving priorities in sponsorship: From media management to network management
Annmarie Ryan & John Fahy [Publisher] [Google Scholar]

Measuring Internet retail service quality using E-S-QUAL
Mohammed Rafiq, Xiaoming Lu & Heather Fulford [Publisher] [Google Scholar]

Using response behaviour theory to solicit survey participation in consumer research: An empirical study
Felicitas Evangelista, Patrick Poon & Gerald Albaum [Publisher] [Google Scholar]

Relevant or redundant: Elite consumers’ perception of foreign-made products in an emerging market
Hina Khan, David Bamber & Ali Quazi [Publisher] [Google Scholar]

The role of personality characteristics and service failure severity in consumer forgiveness and service outcomes
Yelena Tsarenko & Dewi Tojib [Publisher] [Google Scholar]

The Hardware and Software Behind ELMAR Is Paid for with AMA Dues
Please Support ELMAR by joining the AMA or renewing your membership