TOC: J Financial Services Mar


Journal of Financial Services Marketing, 17(2)

Tina Harrison [Publisher]

Pricing financial services innovations
Mohammad G. Nejad and Hooman Estelami [Publisher] [Google Scholar]

How does customer motivational orientation affect satisfaction?
Millissa Fung-Yi Cheung and Wai-Ming To [Publisher] [Google Scholar]

Are college students at greater risk of credit card abuse? Age, gender, materialism and parental influence on consumer response to credit cards
Yam B Limbu, Bruce A Huhmann and Bing Xu [Publisher] [Google Scholar]

Socialization and processing effects on comprehension of credit card advertisement disclosures
Alex Wang [Publisher] [Google Scholar]

A model of green bank marketing
Constantine Lymperopoulos, Ioannis E Chaniotakis and Magdalini Soureli [Publisher] [Google Scholar]

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