EMG 2013

3rd Annual International Conference on
Enterprise Marketing and Globalization

22nd-23rd April 2013
Singapore

As we move forward into the next millennium, the real challenge for many enterprises will be navigating the complexities of an increasingly globalized marketplace. Furthermore, with the declining effectiveness of traditional advertising channels, companies will now have to globalize the operations in one way or another. The industry has seen an increasing trend of companies partnering with technology providers to create an integrated application to manage marketing metadata and leverage standards-based architecture to deliver business functionality quickly. Hence, in the very near future, global strategic planning will become an essential factor for the success of the enterprise.

• Paper (Full Paper) & Panel Proposal Submission Due: 25th October 2012
• Acceptance Notification 9th November 2012
• Final Paper (Camera-Ready) Submission: 21st December 2012
• Early Bird Registration: 22nd February 2013
• Late Registration: 22nd March 2013
• Conference Dates: 22nd – 23rd April 2013

PROGRAM CHAIR

Assoc. Prof. Alex Maritz
Assoc. Professor of Entrepreneurship
Australian Graduate School of Entrepreneurship
Swinburne University of Technology
Australia

Full information available at

http://www.enterprisemkt.org | info@enterprisemkt.org

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