TOC: J Public Policy Mar


Journal of Public Policy & Marketing, 31(1)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: society: journals

Journal of Public Policy & Marketing 

Relevant ARCategory: Marketing Journals 

Building an Inclusive Academic Community: A Possible Path for Public Policy and Marketing
Ronald Paul Hill [Publisher] [Google Scholar]

Hold the Salt! Effects of Sodium Information Provision, Sodium Content, and Hypertension on Perceived Cardiovascular Disease Risk and Purchase Intentions
Elizabeth Howlett, Scot Burton, Andrea Heintz Tangari, and My Bui [Publisher] [Google Scholar]

Conflicts at the Bottom of the Pyramid: Profitability, Poverty Alleviation, and Neoliberal Governmentality
Rohit Varman, Per Skålén, and Russell W Belk [Publisher] [Google Scholar]

Rethinking the Relationship Between Social/Nonprofit Marketing and Commercial Marketing
Alan R Andreasen [Publisher] [Google Scholar]

Consuming Direct-to-Consumer Genetic Tests: The Role of Genetic Literacy and Knowledge Calibration
Yvette E Pearson and Yuping Liu-Thompkins [Publisher] [Google Scholar]

Encouraging People to Save for Their Future: Augmenting Current Efforts with Positive Visions of the Future
Pam Scholder Ellen, Joshua L Wiener, and M. Paula Fitzgerald [Publisher] [Google Scholar]

Introduction to the Special Section on Social Entrepreneurship
Paul N Bloom [Publisher] [Google Scholar]

Marketing Amid the Uncertainty of the Social Sector: Do Social Entrepreneurs Follow Best Marketing Practices?
Scott L Newbert [Publisher] [Google Scholar]

Competitive Strategy in Socially Entrepreneurial Nonprofit Organizations: Innovation and Differentiation
Jay Weerawardena and Gillian Sullivan Mort [Publisher] [Google Scholar]

Scaling Effective Education for the Poor in Developing Countries: A Report from the Field
Marc J Epstein and Kristi Yuthas [Publisher] [Google Scholar]

The Evolutionary Bases for Sustainable Behavior: Implications for Marketing, Policy, and Social Entrepreneurship
Vladas Griskevicius, Stephanie M Cantú, and Mark van Vugt [Publisher] [Google Scholar]

Prone to Progress: Using Personality to Identify Supporters of Innovative Social Entrepreneurship
Stacy Wood [Publisher] [Google Scholar]

Funding Implications of Social Enterprise: The Role of Mission Consistency, Entrepreneurial Competence, and Attitude Toward Social Enterprise on Donor Behavior
Brett R Smith, Maria L Cronley, and Terri F Barr [Publisher] [Google Scholar]

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