TOC: J Con Behaviour

Introduction

Journal of Consumer Behaviour, 11(2)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: cb: journals

Journal of Consumer Behaviour 

Relevant ARCategory: Marketing Journals 


A new measure of social classes
John R. Rossiter [Publisher] [Google Scholar]

Factors affecting consumers’ trust in online product reviews
Pradeep Racherla, Munir Mandviwalla and Daniel J. Connolly [Publisher] [Google Scholar]

Observing the influence of affective states on parent–child interactions and in-store purchase decisions
John Nadeau and Matthew Bradley [Publisher] [Google Scholar]

The practice of using makeup: A consumption ritual of adolescent girls
Elodie Gentina, Kay M. Palan and Marie-Hélène Fosse-Gomez [Publisher] [Google Scholar]

Toward an understanding of meaning creation via the collective co-production process
Cara Peters, Charles D. Bodkin and Scott Fitzgerald [Publisher] [Google Scholar]

Influence of personality traits on parasocial relationship with sports celebrities: A hierarchical approach
Tao Sun and Guohua Wu [Publisher] [Google Scholar]

Mixing emotions: The use of humor in fear advertising
Ashesh Mukherjee and Laurette Dubé [Publisher] [Google Scholar]

Environmentalism at home: The process of ecological resocialization by teenagers
Elodie Gentina and Isabelle Muratore [Publisher] [Google Scholar]

Social presence and service satisfaction: The moderating role of cultural value-orientation
Yi He, Qimei Chen and Dana L. Alden [Publisher] [Google Scholar]


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