JA Best Article 2011
Introduction
Brittany R. L. Duff and Ronald J. Faber have won the Journal of Advertising Best Article Award for 2011
 ARC: Connections: ELMAR: Posting |
 |
The Journal of Advertising (JA) Best Article Award was instituted in 1988 to honor the best article published each year. Nominated by members of the American Academy of Advertising and voted on by JA’s Editorial Review Board members, the winner of JA Best Article Award of 2011 is:
"Missing the Mark: Advertising Avoidance and Distractor Devaluation"
–by Brittany R. L. Duff and Ronald J. Faber
Register for JA table of contents e-alerts:
http://mesharpe.metapress.com/app/home/main.asp?referrer=default
All members of the American Academy of Advertising receive a subscription to JA as part of their dues. To join, visit www.aaasite.org.
 |
The Hardware and Software Behind ELMAR Is Paid for with AMA Dues Please Support ELMAR by joining the AMA or renewing your membership |