Revisit: Winter AMA 2012
The new Marketing for Higher Education SIG has several activities planned for Winter AMA 2012, St. Pete, FL, 17-19 Feb 2012
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THE LATEST AMA SIG
Marketing for Higher Education
Sponsored by the Journal of Marketing for Higher Education
Join us in developing the Marketing for Higher Education SIG. This is the first time we have organised a session at the AMA Educator’s conference and we would like you to join us in developing, managing and supporting the SIG.
SPECIAL PANEL SESSION
Come along to the special panel session on Marketing for Higher Education: Ethics and Theory Development in a Global Market 10.30 to 12.00, Trade Winds, Room 7, Palm, Saturday 18th. For more details see the Winter conference program, session 033.
Then join us later in the evening for our Social Event between 5.00 and 6.00p in the Citrus room where we hope to informally discuss the future direction of the SIG with those interested in leading, supporting and participating in the development of the SIG.
FUTURE EVENTS AND BEST PAPERS
We plan to have competitive paper sessions at future AMA educator conferences with best papers published in the Journal of Marketing for Higher Education.
Please feel free to contact any of the following: Anthony Lowrie (firstname.lastname@example.org), Thorston Gruber (Thorsten.Gruber@mbs.ac.uk), Glen Brodowsky (email@example.com), and Alex Reppel (firstname.lastname@example.org).
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