TOC: Intl J Internet Mar Adv
Introduction
International Journal of Internet Marketing and Advertising, 7(1)
 ARC: Connections: ELMAR: TOC
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International Journal of Internet Marketing and Advertising
Relevant ARCategory: Marketing Journals |
An empirical investigation of the mediating role of relationship marketing skills on the relationship between customer satisfaction and customer loyalty
–Mamoun N. Akroush, Amjad A. Abu ELSamen [Publisher] [Google Scholar]
The role of wireless service provider (WSP) trust on consumer acceptance of SMS advertising
–Sertan Kabadayi, Luke Kachersky [Publisher] [Google Scholar]
e–WOM: the effects of online consumer reviews on purchasing decisions
–Ali Yayl?, Murat Bayram [Publisher] [Google Scholar]
Adoption of social networks marketing by SMEs: exploring the role of social influences and experience in technology acceptance
–Iryna Pentina, Anthony C. Koh, Thuong T. Le [Publisher] [Google Scholar]
A RIDIT approach to evaluate factors influencing online shopping behaviour
–Sabita Mahapatra, Sreekumar [Publisher] [Google Scholar]
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