TOC: J Macromarketing


Journal of Macromarketing, 31(4)

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Arrow Doodadareas: society: journals

Journal of Macromarketing 

Relevant ARCategory: Marketing Journals 

In This Issue
Terrence H. Witkowski [Publisher] [Google Scholar]

Conflicting Stakeholder Interests and Natural Gas: A Macromarketing Perspective
Jeffrey E. Lewin, David Strutton, and Audhesh K. Paswan [Publisher] [Google Scholar]

Macro-Systems Role of Marketing: Do We Trade Environment for Welfare?
Djavlonbek Kadirov [Publisher] [Google Scholar]

Glocal Conservatism: How Marketing Articulated a Neotraditional Saudi Arabian Society during the First Oil Boom, c. 1974-1984
Relli Shechter [Publisher] [Google Scholar]

Competition and Combative Advertising: An Historical Analysis
Fred K. Beard [Publisher] [Google Scholar]

Examining Markets, Marketing, Consumers, and Society through Documentary Films
Russell Belk [Publisher] [Google Scholar]

Book Review:

Sex Trafficking: Inside the Business of Modern Slavery
A. Dwayne Ball and Julia R. Pennington [Publisher]

The Dark Side of Chocolate
Julia R. Pennington and A. Dwayne Ball [Publisher] [Google Scholar]

The Public Domain: Enclosing the Commons of the Mind
Robert A. Mittelstaedt [Publisher] [Google Scholar]

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