TOC: J Retailing

Introduction

Journal of Retailing, 87(4)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: retailing: journals

Journal of Retailing 

Relevant ARCategory: Marketing Journals 


The Journal of Retailing 2006–2011: A Nostalgic Retrospective
James R. Brown, Rajiv P. Dant [Publisher]

“One-deal-fits-all?” On Category Sales Promotion Effectiveness in Smaller versus Larger Supermarkets
Hans Haans, Els Gijsbrechts [Publisher] [Google Scholar]

Analysis of free gift card program effectiveness
Moutaz Khouja, Jingming Pan, Brian T. Ratchford, Jing Zhou [Publisher] [Google Scholar]

Understanding Money-Back Guarantees: Cognitive, Affective, and Behavioral Outcomes
Thomas Suwelack, Jens Hogreve, Wayne D. Hoyer [Publisher] [Google Scholar]

Reduce Content or Raise Price? The Impact of Persuasion Knowledge and Unit Price Increase Tactics on Retailer and Product Brand Attitudes
Luke Kachersky [Publisher] [Google Scholar]

Second-Hand Markets and Intrasupply Chain Competition
Konstantin Kogan [Publisher] [Google Scholar]

Retail Luxury Strategy: Assembling Charisma through Art and Magic
Delphine Dion, Eric Arnould [Publisher] [Google Scholar]

Commitment in Marketing Channels: Mitigator or Aggravator of the Effects of Destructive Acts?
Stephen K. Kim, Jonathan D. Hibbard, Scott D. Swain [Publisher] [Google Scholar]

Two-Tier Store Brands: The Benefic Impact of a Value Brand on Perceptions of a Premium Brand
Mauricio M. Palmeira, Dominic Thomas [Publisher] [Google Scholar]

Reducing the Size of Internal Hierarchy: The Case of Multi-Unit Franchising
Rupinder Jindal [Publisher] [Google Scholar]

In-Store Referrals on the Internet
Gangshu (George) Cai, Ying-Ju Chen [Publisher] [Google Scholar]

Towards a Further Understanding of the Antecedents of Retailer New Product Adoption
Yvonne M. van Everdingen, Laurens M. Sloot, Erjen van Nierop, Peter C. Verhoef [Publisher] [Google Scholar]

Born Unequal: A Study of the Helpfulness of User-Generated Product Reviews
Yue Pan, Jason Q. Zhang [Publisher] [Google Scholar]


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