Revisit: MPPC 2012


AMA Marketing and Public Policy Conference 2012, Atlanta, 7-9 Jun 2012; Deadline now 9 Dec

 ARC: Connections: ELMAR: Posting

Marketing & Public Policy Conference 2012

Grand Hyatt Buckhead
3300 Peachtree Road Northeast
Atlanta , GA
June 7, 2012 4:00 PM – June 9, 2012 4:00 PM

Submission Deadline is now December 9, 2011

2012 Theme

Confluence of Marketing, Public Policy, and Social Justice: Changes, Challenges and Charges

The 2012 AMA Marketing & Public Policy Conference (MPPC) will be held in Atlanta. MPPC is the premier national and international event for marketing academics, public policy makers, and marketing practitioners interested in social and public policy. The conference provides a great forum for individuals with a variety of backgrounds to discuss important public policy issues facing consumers throughout the world.

2012 Co-Chairs

Minette E. Drumwright, University of Texas at Austin
Geraldine R. Henderson, Rutgers Business School-Newark and New Brunswick
Jerome D. Williams, Rutgers Business School, Newark and New Brunswick

Full information available at