TOC: Asia Pac J Mar Logistics

Introduction

Asia Pacific Journal of Marketing and Logistics, 23(5)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: distribution: journals

Asia Pacific Journal of Marketing and Logistics 

Relevant ARCategory: Marketing Journals 


Western consumers’ understanding of carbon offsets and its relationship to behavior
Michael Jay Polonsky, Romana Garma, Stacy Landreth Grau [Publisher] [Google Scholar]

The effect of perceived quality on brand equity: an empirical study on generic drugs
Shamindra Nath Sanyal, Saroj Kumar Datta [Publisher] [Google Scholar]

The dual impact of traditional and national cultural values on expatriate ethnic groups’ attitudes and willingness to buy
Yamen Koubaa, Gaelle Ulvoas, Patricia Chew [Publisher] [Google Scholar]

Enliven corporate brands in Chinese
Yi-Long Jaw, Ru-Yu Wang, Carol Ying-Yu Hsu [Publisher] [Google Scholar]

Global vs local brand perceptions among Thais and Turks
Kivilcim Dogerlioglu-Demir, Patriya Tansuhaj [Publisher] [Google Scholar]

The relationship between business orientations and brand performance: A cross-national perspective
Liem Viet Ngo, Aron O’Cass [Publisher] [Google Scholar]

The effects of country and gender differences on consumer innovativeness and decision processes in a highly globalized high-tech product market
Wooyang Kim, C. Anthony Di Benedetto, Richard A. Lancioni [Publisher] [Google Scholar]

The effects of shopping aid usage on consumer purchase decision and decision satisfaction
Chiu-chi Angela Chang, Monika Kukar-Kinney [Publisher] [Google Scholar]

Managerial insights into sachet marketing strategies and popularity in the Philippines
Joseph A. Sy-Changco, Chanthika Pornpitakpan, Ramendra Singh, Celia M. Bonilla [Publisher] [Google Scholar]

Assessing trade friendliness of logistics services in ASEAN
Sumeet Gupta, Mark Goh, Robert Desouza, Miti Garg [Publisher] [Google Scholar]