This conference aims to capture the growing dynamism of 21st century tourism and to respond to the imperative need to secure its growth in concerted, integrated and sustainable ways. The conference aims to address both internal and external factors impinging on the direction of global tourism growth, bridging the past with the future and making the most of the present.

The Greek Marketing Academy in Association with the University of the Aegean, Greece organize the 1st Global Tourism Four Pillars Conference (June 28 – July 1, 2012). The Conference aims to

? Capture the growing dynamism of 21st century tourism in all of its aspects and practices and

? Respond to the imperative need to secure its growth in concerted, integrated and sustainable ways

? Embrace innovation and forward-looking planning, research and management in the face of various crises

The conference seeks answers to questions related, but not restricted, to:

tourism planning and administration tourism research and theoretical advances, marketing and consumer behavior, responses to global and regional crises, alternative and special-interest forms of tourism, tourism management and training, as well as tourism policy and economics.

The Conference will take place in the island of Lesvos (Greece), an island of many landscapes, endless stretches of olive groves marching up its hills and of all possible varieties of internationally awarded beaches. The deadline for submission is 05/12/2011. Pls visit the Conference site (http://tourconf2012.aegean.gr/) for more details.