PDMA Research Competition 2011


Product Development Management Association 2011 Research Competition and David L. Wilemon Research Award; Deadline 12 Oct 2011

 ARC: Connections: ELMAR: Posting

Call for Research Proposals
Submission Deadline: October 12, 2011

The Product Development & Management Association (PDMA) announces its 2011 Research Competition, which provides research grants on the topic of product development and innovation management. Proposals will be reviewed on a competitive, double-blind basis. PDMA is especially interested in research that will contribute significantly to the field of product development and/or to the practice of product development management. The topic of new product management is a very broad one. Products include both manufactured goods and services. The following are examples of research topics that fit under the umbrella of product development management:

  • Product development and innovation strategy at both the product/project and portfolio/program levels
  • The process of new product development and innovation including idea generation, evaluation, development and launch.
  • Culture, structures, and behaviors that support or hinder new product performance
  • Measuring innovation or product development performance
  • Inter- and intra-organizational culture and structures which foster new product development or innovation
  • Service innovation and physical good/service development for non-profit organizations
  • Product design management and collaboration with design
  • Behaviors that influence effective interdepartmental boundary management
  • Best practices for promoting collaboration among departments
  • Management of product portfolios
  • Managing new product development programs
  • Global new product development and global new product teams
  • Virtual new product development and virtual new product development teams
  • Management of open innovation strategies, including alliances, co-development and other collaborative approaches
  • Cross-function, cross-unit, and/or cross-firm (network) issues in new product development
  • Use of information technologies to facilitate innovation activities
  • Roles and interface management among functions, such as design, R&D, channels, and marketing
  • Roles of industry, government, society, and competition in new product development and innovation management
  • Knowledge management in new product and innovation development
  • Outsourcing innovations and R&D, role of licensing, joint ventures, alliances, and mergers & acquisitions
  • Product launch management and market development
  • New product development in a increasingly interconnected, networking world
  • Social networks and new product development

Methodologies proposed for the research are not limited to specific tools, but should be appropriate to the stage of development of the research stream.

Evaluation Process

Proposals will be reviewed on topic importance, conceptual development, methodological rigor, originality and fit with PDMA mission. Constructive comments will be provided back to proposers for all submissions. Funding decisions are expected to be completed by December 9, 2011.

The Research Grant Awards

PDMA will grant up to 2 awards of up to $5,000 each to winning proposals. Research teams will receive $4,000 upon award announcement. The final $1,000 will be paid upon submission of a manuscript to the Journal of Product Innovation Management for publication consideration. Submission funding expires 3 years after notification of project funding. Both awards will provide researchers with access to the PDMA membership list for survey purposes. Those who use the PDMA membership list are required to provide a summary report of findings to PDMA respondents within 9 months of fielding the survey. Recipients of PDMA grants may be asked to present the results of their research at PDMA’s International Conference, with conference and travel expenses to be paid by PDMA.

The David L. Wilemon Research Award

Syracuse University has established with the PDMA the David L. Wilemon Research Award. David L. Wilemon is a founder of the PDMA, served as one of its first presidents, acted as an inaugural member of the Journal of Product Innovation Management Editorial Board, and has been a thought leader in innovation and new product development through his significant service, research, and teaching. Syracuse has funded the Award for the best proposal in the PDMA Research Competition. Specifically the following will be awarded:

  • $1,250 research grant for the best research proposal based on reviewer recommendations (over and above any grant received from the Competition itself)
  • $1,000 travel funds for the proposal’s lead author to present a working paper from the funded proposal at the PDMA Research Forum the year after the Award is made


Individuals with at least a 50% faculty appointment and Ph.D. candidates at accredited universities and colleges are eligible to submit proposals. Researchers funded in the past are not eligible to reapply until a manuscript has been submitted to JPIM for already funded research.

Submission Guidelines for the October 12, 2011 Deadline


Researcher identity should not be revealed in the proposal, as reviews are double-blind. A separate title page should contain complete contact information for the researchers. This should be followed by an abstract page. The proposal body should include the following sections: Problem statement; conceptual development; method; expected outcomes, contributions, and implications for theory and industrial practice; proposed budget; and a timetable for conducting the research. The proposal should also include explicit identification of the sample needed to conduct the study.


Proposals should use JPIM style and should not exceed 10 double-spaced pages (12 point font, and 1 inch margins on all sides) for the proposal body, including all figures, tables and references, but excluding the title page and the abstract page.

Submission Procedure

The proposal should be sent as a Word file rather than PDF. A signed statement committing to submit at least the first manuscript resulting from the research to JPIM should be included in the submission, along with a one-page vita for each researcher.

Send to:

The Co-Chairs of the 2011 PDMA Research Competition are Jonathan Bohlmann, Associate Professor of Marketing, North Carolina State University; Serdar S. Durmusoglu, Assistant Professor of Marketing, University of Dayton; and Subin Im, Associate Professor of Marketing, San Francisco State University. Please submit the proposal, signed statement of commitment to submit the first manuscript to JPIM, and one-page vitae to all three co-chairs by e-mail (jon_bohlmann@ncsu.edu, durmuser@udayton.edu, subinim@sfsu.edu).

Proposals not following the submission guidelines will be returned to the authors without review.

Quick Notes for the Winning Proposals

A working paper or progress report should be received by the VP of Academic Affairs for PDMA, Cheryl Nakata (cnakat1@uic.edu), within 12 months of receipt of the research grant. This working paper or progress report will be made available to PDMA members.

All articles resulting from this research must acknowledge PDMA support.