ARC: Connections: ELMAR: TOC areas: entrepreneurship: journals

Journal of Research in Marketing and Entrepreneurship  Relevant ARCategory: Marketing Journals

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Research in marketing and entrepreneurship: a retrospective viewpoint
–Gerald E. Hills, Claes Hultman [Publisher] [Google Scholar]

Entrepreneurial passion: an explorative case study of four metal music ventures
–Laura Laaksonen, Antti Ainamo, Toni-Matti Karjalainen [Publisher] [Google Scholar]

Aligning teaching and practice: a study of SME marketing
–Sheilagh Resnick, Ranis Cheng, Clare Brindley, Carley Foster [Publisher] [Google Scholar]

Can CRM survive integrating franchisees with a corporate giant?
–Kelley O’Reilly, David Paper [Publisher] [Google Scholar]

Best address: the use of innovative marketing in the real estate industry
–Yuvay Jeanine Meyers, Susan S. Harmeling [Publisher] [Google Scholar]

The impact of product management on SME firm performance
–David C. Roach [Publisher] [Google Scholar]

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