ARC: Connections: ELMAR: TOC areas: cb: journals

Psychology and Marketing  Relevant ARCategory: Marketing Journals

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Older consumers’ Tv home shopping: Loneliness, parasocial interaction, and perceived convenience
–Chae Mi Lim and Youn-Kyung Kim [Publisher] [Google Scholar]

Consumer loyalty in sport spectatorship services: The relationships with consumer satisfaction and team identification
–Guillaume Bodet and Iouri Bernache-Assollant [Publisher] [Google Scholar]

Imparting negative news to salespeople
–Alan J. Dubinsky, Juyoung Kim and Sanghyun Lee [Publisher] [Google Scholar]

Matching a cause with self-schema: The moderating effect on brand preferences
–Tilottama G. Chowdhury and Adwait Khare [Publisher] [Google Scholar]

Real or relevant beauty? Body shape and endorser effects on brand attitude and body image
–Steven D’Alessandro and Bill Chitty [Publisher] [Google Scholar]

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