TOC: J Bus Industrial Mar
Introduction
Journal of Business & Industrial Marketing, 26(5)
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Journal of Business & Industrial Marketing
Relevant ARCategory: Marketing Journals |
Special Issue Title: Modularity in Business Services
Framework for modularity and customization: service perspective
–Anu Bask, Mervi Lipponen, Mervi Rajahonka, Markku Tinnilä [Publisher] [Google Scholar]
Providing a method for composing modular B2B services
–Martin Böttcher, Stephan Klingner [Publisher] [Google Scholar]
Aligning industrial services with strategies and sources of market differentiation
–Chris Raddats [Publisher] [Google Scholar]
QFD-based modular logistics service design
–Yong Lin, Saara Pekkarinen [Publisher] [Google Scholar]
Developing the value perception of the business customer through service modularity
–Emmi Rahikka, Pauliina Ulkuniemi, Saara Pekkarinen [Publisher] [Google Scholar]
Investigating issues and challenges for customer involvement in business services innovation
–Hanne Westh Nicolajsen, Ada Scupola [Publisher] [Google Scholar]
A network perspective on business models for emerging technology-based services
–Teea Palo, Jaana Tähtinen [Publisher] [Google Scholar]