ARC: Connections: ELMAR: TOC areas: cb: journals

Journal of Consumer Behaviour  Relevant ARCategory: Marketing Journals

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Differences in consumer preferences when facing branded versus non-branded choices
–David Ubilava, Kenneth A. Foster, Jayson L. Lusk and Tomas Nilsson [Publisher] [Google Scholar]

Preference stability belief as a determinant of response to personalized recommendations
–Anyuan Shen and A. Dwayne Ball [Publisher] [Google Scholar]

Countering negative country of origin effects using imagery processing
–Brett A.S. Martin, Michael Shyue Wai Lee and Charlotte Lacey [Publisher] [Google Scholar]

“No More” leads to “Want More,” but “No Less” leads to “Want Less”: Consumers’ counterfactual thinking when faced with quantity restriction discounts
–Sukki Yoon and Patrick Vargas [Publisher] [Google Scholar]

Profiling key purchase influencers: Those perceived as consumer savvy
–Clive Nancarrow, Julie Tinson and Ian Brace [Publisher] [Google Scholar]

Intergenerational possession transfers and identity maintenance
–Carolyn F. Curasi [Publisher] [Google Scholar]

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