ARC: Connections: ELMAR: TOC areas: cb: journals

Psychology and Marketing  Relevant ARCategory: Marketing Journals

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The role of sales beliefs in facilitating experiential learning: An empirical study of Japanese salespeople
–Makoto Matsuo [Publisher] [Google Scholar]

Integrating emotions in the analysis of retail price images
–Stephan Zielke [Publisher] [Google Scholar]

The impact of product knowledge on consumer product memory and evaluation in the competitive ad context: The item-specific-relational perspective
–Byung-Kwan Lee and Wei-Na Lee [Publisher] [Google Scholar]

Gay men’s identity attempt pathway and its implication on consumption
–Ming Huei Hsieh and Shu Ling Wu [Publisher] [Google Scholar]

Anarchy of effects? Exploring attention to online advertising and multiple outcomes
–Kendall Goodrich [Publisher] [Google Scholar]

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