ARC: Connections: ELMAR: TOC areas: cb: journals

Psychology and Marketing  Relevant ARCategory: Marketing Journals

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The role of touch in marketing: An introduction to the special issue
–Cathrine V. Jansson-Boyd [Publisher] [Google Scholar]

Autotelic need for touch, haptics, and persuasion: The role of involvement
–Joann Peck and Jennifer Wiggins Johnson [Publisher] [Google Scholar]

The impact of 3d virtual haptics in marketing
–Seung-A Annie Jin [Publisher] [Google Scholar]

To touch or not to touch; that is the question. Should consumers always be encouraged to touch products, and does it always alter product perception?
–Nigel Marlow and Cathrine V. Jansson-Boyd [Publisher] [Google Scholar]

Multisensory design: Reaching out to touch the consumer
–Charles Spence and Alberto Gallace [Publisher] [Google Scholar]

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