ARC: Connections: ELMAR: TOC areas: society: journals

Journal of Nonprofit & Public Sector Marketing  Relevant ARCategory: Marketing Journals

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Nonprofit Education: Course Offerings and Perceptions in Accredited U.S. Business Schools
–Sandra Mottner; Walter Wymer [Publisher] [Google Scholar]

Exploring the Impact of American News Coverage on Crisis Fundraising: Using Media Theory to Explicate a New Model of Fundraising Communication
–Richard D. Waters; Natalie T. J. Tindall [Publisher] [Google Scholar]

Students, Patients, Citizens, and Believers as “Customers”: A Cross-National Exploratory Study
–James G. Hutton; Vivienne Leung; Angela K. Y. Mak; Richard J. Varey; Boonlert Watjatrakul [Publisher] [Google Scholar]

How Do We Keep Them Coming?: Examining Museum Experiences Using a Services Marketing Paradigm
–Margee Hume [Publisher] [Google Scholar]

Book Review

The Politics of Partnerships: A Critical Examination of Nonprofit-Business Partnerships , by M. M. Seitanidi
–Silke Boenigk [Publisher]

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