TOC: Health Mar Quart


Health Marketing Quarterly, 28(1)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: sectors: journals

Health Marketing Quarterly 

Relevant ARCategory: Marketing Journals 

Navigating Through Translational Research: A Social Marketing Compass
Joan Wharf Higgins [Publisher] [Google Scholar]

Understanding Wellness Center Loyalty Through Lifestyle Analysis
Satya Suresh; Swathi Ravichandran; Ganesan P [Publisher] [Google Scholar]

Cosmetic Surgery Intent Among Generation Y Consumers: A Social Network Perspective
Troy A. Voelker; Iryna Pentina [Publisher] [Google Scholar]

Pharmaceutical Companies as a Source of Health Information: A Pilot Study of the Effects of Source, Web Site Interactivity, and Involvement
Hyojin Kim [Publisher] [Google Scholar]

Nonbranded or Branded Direct-to-Consumer Prescription Drug Advertising—Which is More Effective?
Brent L. Rollins; Karen King; George Zinkhan; Matthew Perri [Publisher] [Google Scholar]