Revisit: ICORIA 2011


10th International Conference on Research in Advertising, Berlin, 24-25 Jun 2011, Chairs Martin Eisend and Tobias Langner; Deadline 15 Mar

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Reminder – Call for Paper:

The 10th International Conference on Research in Advertising (ICORIA) will be held in 2011 in Berlin, one of the most exciting cities in Europe. The conference will take place at the Hilton Hotel Berlin. Around 100 papers on various topics related to advertising and brand communication will be presented during the two days of the conference: June 24th and 25th, 2011.

The ICORIA 2011 invites papers in following issues (but not excluding other and related topics): Advertising, Branding, Communication Management, Consumer Behavior, Media, Methodological Issues, etc.

If you are interested in presenting your work at the ICORIA 2011 conference please submit as soon as possible (but no later than March 15, 2011) a five-page summary of your paper to: by March 15, 2011. Please note that all submissions will undergo blind peer review, so papers should be laid out in correct academic style and authors should not be identified in text (a style sheet is provided on the conference website).

Please visit the conference website at for further information. If you have any questions about paper submission or other matters, please contact Martin Eisend at or Tobias Langner at

We look forward to seeing you in Berlin.

Martin Eisend, Conference Co-Chair
Tobias Langner, Conference Co-Chair