ARC: Connections: ELMAR: TOC areas: cb: journals

Journal of Consumer Behaviour  Relevant ARCategory: Marketing Journals

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Emotion regulation consumption: When feeling better is the aim
–Elyria Kemp and Steven W. Kopp [Publisher] [Google Scholar]

Religiosity and consumer behavior of older adults: A study of subcultural influences in Malaysia
–George P. Moschis and Fon Sim Ong [Publisher] [Google Scholar]

Brand names on packaging and their impact on purchase preference
–Sylvie Laforet [Publisher] [Google Scholar]

The effect of usage situation on Korean consumers’ brand evaluation: The moderating role of self-monitoring
–Yongjun Sung [Publisher] [Google Scholar]

Metaphoric advertisement comprehension: The role of the cerebral hemispheres
–Kristy Vance and Sandra Virtue [Publisher] [Google Scholar]

Exploring consumer adoption of a high involvement eco-innovation using value-belief-norm theory
–Johan Jansson, Agneta Marell and Annika Nordlund [Publisher] [Google Scholar]

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