Marketing Dynamics 2011


Marketing Dynamics Conference 2011, Jaipur, India, 25-27 Jul 2011, Chairs Prasad Naik and Ashwin Aravindakshan; Deadline 31 Mar

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Call for Papers
Marketing Dynamics Conference 2011

Venue: Rambagh Palace Hotel, Jaipur, India

Date: July 25-27, 2011

Co-Chairs: Prasad Naik, Ashwin Aravindakshan

Advisory Committee: Marnik Dekimpe, Tulin Erdem, Mike Hanssens, Praveen Kopalle, V. Kumar, Venky Shankar, Kannan Srinivasan, K. Sudhir, Gerry J. Tellis, and Russell S. Winer.

Program Committee: Harald van Heerde, Natalie Mizik, Koen Pauwels, Shuba Srinivasan, Demetrios Vakratsas, and the co-chairs.

Registration Fees: US $450 due by May 15th, 2011

We invite all interested researchers to participate in the eighth annual Marketing Dynamics Conference. The conference will be held at the Rambagh Palace Hotel, in Jaipur, India from July 25-27, 2011. The purpose of this conference is to provide a setting for academic researchers and managers interested in marketing dynamics to discuss research, exchange ideas, and engage in collaborative work.

You can participate either as an attendee or presenter. If you are interested in presenting your research, please email a three-page abstract (one title page and two text pages) to MDC 2011 Email (or by March 31st, 2011. Decisions will be made by April 30th. The topics will focus on marketing phenomena involving dynamic outcomes, actions, or processes (e.g., Social Network models, Bayesian learning, dynamic structural models, Hidden Markov models, time-series approaches, dynamic competitive games, dynamics in consumer learning, brand and corporate equity, customer management, or market response). Proposals and presentations by doctoral students are strongly encouraged.

More details on lodging, travel and conference related activities will be forthcoming (bookmark the conference website:

Note: The China India Consumer Insights Conference organized by the Yale China India Consumer Insights Program will be held in New Delhi, India from July 29-30. The two conferences are held in tandem to help people attend both conferences in India. Details about the China India Consumer Insights Conference can be obtained from their website at