ARC: Connections: ELMAR: TOC areas: strategy: journals

California Management Review  Relevant ARCategory: Marketing Journals

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The Last Frontier: Market Creation in Conflict Zones, Deep Rural Areas, and Urban Slums
–Jamie L. Anderson, Constantinos Markides, and Martin Kupp [Publisher] [Google Scholar]

Challenges in Marketing Socially Useful Goods to the Poor
–Bernard Garrette and Aneel Karnani [Publisher] [Google Scholar]

Convergence in Entrepreneurial Leadership Style: Evidence from Russia
–Daniel J. McCarthy, Sheila M. Puffer and Sergei V. Darda [Publisher] [Google Scholar]

Unlocking the Performance of the Chief Information Officer (CIO)
–Joe Peppard [Publisher] [Google Scholar]

Regulatory Pressure and Competitive Dynamics: Carbon Management Strategies of UK Energy-Intensive Companies
–Chukwumerije Okereke and Duncan Russel [Publisher] [Google Scholar]

Prediction Markets: A New Tool for Strategic Decision Making
–Adam Borison and Gregory Hamm [Publisher] [Google Scholar]

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