Revisit: ECHO Challenge 2011


The Direct Marketing Educational Foundation, in partnership with charity: water, announces this year's Collegiate ECHO Challenge; Sign up deadline 18 Mar 2011

charity: water Collegiate ECHO Challenge to Your Students

Direct Marketing Educational Foundation ( announces this year’s Collegiate ECHO Challenge to all undergraduate and graduate students worldwide in all majors, in partnership with charity: water!  The spring deadline for all student teams to sign up for the Challenge is March 18, 2011.  Projects are due April 15.

Visit and bookmark for details and updates!

The Challenge

charity: water has leveraged today’s technology to provide its supporters with the tools necessary to fundraise and advocate on behalf of the charity independent of the organization.  


Your challenge is to help charity: water engage the yet untapped audience of college/university students and spark interest in fundraising campaigns in the division.  The primary goal of charity: water in colleges will be to raise awareness that leads to individuals and groups running fundraising campaigns on mycharity: Teams can be as creative as they would like with their theoretical budget of $10K, and should keep in mind the size, culture, background and fundraising model of the organization.

Benefits of Participation 

  • hands on experience in developing a marketing plan through a real-world business case study challenge.
  • direct/interactive marketing strategy on an international level.
  • The school whose team wins the Gold, Silver, or Bronze Award will be eligible to receive a grant to award student scholarships.
  • Cash prizes for the top 3 undergraduate teams.
  • Your campaign could help take this small but nimble organization to the next level!
  • a great differentiator and resume builder

More details and sign-up information for the exciting new Collegiate ECHO Challenge from charity: water are live at  – so bookmark this page and check back! Faculty advisors and student team leaders can register now [this links to an Intent to Compete Form] for the Collegiate ECHO Challenge. 

See the Full Challenge here [link to PDF of challenge].

Join our Facebook Collegiate ECHO Challenge page – and be a part of the Challenge!  This site will be the gathering place for you, yours students, DMEF, and charity: water to ask and answer questions.  Click the link below to find us:

DMEF Collegiate ECHO Challenge on Facebook

Feel free to print out and distribute the Collegiate ECHO Challenge PDF Flyer.