TOC: J Mar Channels
Introduction
Journal of Marketing Channels, 17(4)
![]()
|
Journal of Marketing Channels
Relevant ARCategory: Marketing Journals |
An Investigation of the Sources of Store-Based Retailers’ Early Entrant Advantages: Market and Resource Factors
–Lei (Larry) Shi [Publisher] [Google Scholar]
Investigating Dimensionality of Multichannel Retailer’s Cross-Channel Integration Practices and Effectiveness: Shopping Orientation and Loyalty Intention
–Hyun-Hwa Lee; Jihyun Kim [Publisher] [Google Scholar]
Antecedents of Principal–Agent Relationship Value: The Differential Impact of Social Capital and Dynamic Learning Factors
–Ling-Yee Li [Publisher] [Google Scholar]
U.S.-Based Fast-Food Restaurants: Factors Influencing the International Expansion of Franchise Systems
–Liqiang Ni; Ilan Alon [Publisher] [Google Scholar]