TOC: Services Mar Quart
Introduction
Services Marketing Quarterly, 31(4)
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Services Marketing Quarterly
Relevant ARCategory: Marketing Journals |
Consumer Service Quality Assessments and Future Revenues in Small Businesses: A Case Study
–Jeffrey W. von Freymann; Barry Cuffe [Publisher] [Google Scholar]
SERVDIV: A Vedic Approach to Measurement of Service Quality
–Mayuresh Kelkar [Publisher] [Google Scholar]
Work-Life Balance Perspectives of Marketing Professionals in Generation Y
–Katherine T. Smith [Publisher] [Google Scholar]
Encouraging Healthy Eating at Restaurants: More Themes Uncovered Through Focus Group Research
–Cathleen S. Jones [Publisher] [Google Scholar]
Effects of Perceived Sacrifice, Quality, Value, and Satisfaction on Behavioral Intentions in the Service Environment
–Paurav Shukla [Publisher] [Google Scholar]