TOC: J Con Behavior
Introduction
Journal of Consumer Behaviour, 9(5)
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Journal of Consumer Behaviour
Relevant ARCategory: Marketing Journals |
The impact of confidence in evaluating on discounting: A missing information context example
–Sandra J. Burke [Publisher] [Google Scholar]
Perceived cultural spaces and cultural in-betweens: Consumption among Korean Australians
–Catherine Sutton-Brady, Teresa Davis and Mary Jung [Publisher] [Google Scholar]
Visual aesthetics in store environment and its moderating role on consumer intention
–Valter Afonso Vieira [Publisher] [Google Scholar]
Modelling consumer entertainment software choice: An exploratory examination of key attributes, and differences by gamer segment
–Sunita Prugsamatz, Ben Lowe and Frank Alpert [Publisher] [Google Scholar]
Packaging of healthy and unhealthy food products for children and parents: The relative influence of licensed characters and brand names
–Aron M. Levin and Irwin P. Levin [Publisher] [Google Scholar]