Revisit: New Editor at Marketing Science


Upcoming Editor-in-Chief Preyas Desai will handle new submissions from 1 Nov 2010. Eric Bradlow will handle revisions until 31 Dec 2010

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Dear Marketing Science Community Members:

With the announcement of Preyas Desai as the upcoming Editor-in-Chief of Marketing Science, I want to inform each of you of the transition plan for existing and to-be-submitted manuscripts into the Marketing Science, ScholarOne Manuscripts system.

Current Editor-in-Chief Eric Bradlow will handle review team assignments for all new submissions up until and including those submitted by the end of day October 31, 2010.

Upcoming Editor-in-Chief Preyas Desai will handle all new submissions (including assigning Area Editors and Reviewers) starting November 1, 2010.

Eric Bradlow will continue to handle revision manuscripts until December 31, 2010 (the end of his term).

At that time, all manuscripts (including those in process) will be handled by Preyas Desai.

Of course, given the Manuscript Central system, Preyas will have electronic access to all decision letters, correspondence, files, etc. for every manuscript in the system.

Please let me ( or Preyas Desai ( know if you have any questions.


Eric Bradlow
The Wharton School
University of Pennsylvania
Philadelphia, PA 19104