Revisit: DMEF 2010


2010 Direct/Interactive Marketing Research Summit, San Francisco, 9-10 Oct 2010, Chairs Thomas J. Steenburgh, Prasad A. Naik, James W. Peltier and Eric J. Karson

DMEF Direct/Interactive Marketing Research Summit

Marriott Marquis | San Francisco, CA | October 9-10, 2010

A special invitation for you to join us in October for this exciting conference.  Join us for what promises to be an outstanding 2 days of the latest research and dialogue on direct / interactive marketing. For information on our invited speakers: Professor Wagner A. Kamakura of Duke University and Jeffrey T. Kreulen of IBM and our luncheon keynote speaker Bryan Eisenberg who was recently recognized by eConsultancy members as one of the top 10 User Experience Gurus and named one of the inaugural iMedia Top 25 Marketers, click to open this PDF flyer.

Register and get complimentary attendance to DMA:2010* where you can learn from the Direct/ Interactive innovators who will keynote the event: James Cameron, Producer/Director of Avatar as he participates in a panel discussion on how developing strategic, multi-faceted multimedia relationships between brands and the entertainment industry is providing great opportunities to create new and innovative brand engagement with consumers; B. Bonin Bough, Global Director of Digital and Social Media PepsiCo; Jacques Levy, Global Chairman and CEO, Sephora Worldwide; Jack Dorsey, Co-Founder, Twitter and many more.

On Saturday: attend a Case Writers’ Workshop which offers year-round training on writing business cases and speakers from companies eager to share their case studies; followed by topics such as: direct/interactive marketing curriculum, privacy/legal issues, consumer response, and customer-base analysis.  – OR –

On Sunday: hear the invited speakers and luncheon keynote mentioned above; followed by topics such as direct/interactive marketing, search, CRM, social media, and internet.

Click here for the full Saturday and Sunday schedules.

All events will take place at the Marriott Marquis, adjacent to the Moscone Convention Center.  Accommodations are specially priced for DMEF Research Summit attendees at the low rate of $199 + tax, but HURRY! This hotel rate only lasts through August 31!  So Register Now!

This is one event you can’t afford to miss!

* Note: only Full professors and Ph.D. Candidates are eligible for the DMA2010: complimentary admissions.