TOC: J Relationship Mar
Introduction
Journal of Relationship Marketing, 9(2)
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Journal of Relationship Marketing
Relevant ARCategory: Marketing Journals |
Editor’s Corner
–David Bejou [Publisher]
Integrating Core Marketing Ethical Values Into Relationship Marketing
–Florian U. Siems; James Bruton; Dirk C. Moosmayer [Publisher] [Google Scholar]
Relationship Marketing and the Philosophy of Science: A Tribal Journey Through Relationship Quality
–Armando Luís Vieira [Publisher] [Google Scholar]
Service Systems and Service-Dominant Logic: Partners or Distant Cousins?
–Steven Alter [Publisher] [Google Scholar]