TOC: J Prod Innovation Man
Introduction
Journal of Product Innovation Management, 27(4)
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Journal of Product Innovation Management
Relevant ARCategory: Marketing Journals |
From the Editor
–C. Anthony Di Benedetto [Publisher]
In Search of the Classics: A Study of the Impact of JPIM Papers from 1984 to 2003
–Wim Biemans, Abbie Griffin, Rudy Moenaert [Publisher] [Google Scholar]
Increasing Learning and Time Efficiency in Interorganizational New Product Development Teams
–Ludwig Bstieler, Martin Hemmert [Publisher] [Google Scholar]
Market Vision and Market Visioning Competence: Impact on Early Performance for Radically New, High-Tech Products
–Susan E. Reid, Ulrike de Brentani [Publisher] [Google Scholar]
Using Exploratory and Exploitative Market Learning for New Product Development
–Namwoon Kim, Kwaku Atuahene-Gima [Publisher] [Google Scholar]
Managing Diffusion Barriers When Launching New Products
–Katrin Talke, Erik Jan Hultink [Publisher] [Google Scholar]
Spurring Cross-Functional Integration for Higher New Product Performance: A Group Effectiveness Perspective
–Cheryl Nakata, Subin Im [Publisher] [Google Scholar]
Subjective Performance Assessment of Innovation Projects
–Floortje Blindenbach-Driessen, Jan van Dalen, Jan van den Ende [Publisher] [Google Scholar]
The Licensing of Market Development Rights within Technology Alliances: A Shareholder Value Perspective
–D. Eric Boyd, Robert E. Spekman [Publisher] [Google Scholar]
PERSPECTIVE: Cross-Functional Integration in Spanish Firms
–Mark E. Parry, Pilar Fernández Ferrín, José A. Varela González, Michael Song [Publisher] [Google Scholar]
Book Reviews
Hot Spots: Why Some Teams, Workplaces and Organizations Buzz with Energy—and Others Don’t by Lynda Gratton
–George Castellion [Publisher]
Cracking the Ad Code by Jacob Goldenberg, Amnon Levav, David Mazursky, and Sorin Solomon
–Erik A. J. Johnson [Publisher]
Innovation Tournaments: Creating and Selecting Exceptional Opportunities by Christian Terwiesch and Karl Ulrich
–Paulo Figueiredo [Publisher]