Revisit: ICRM 2010


18th International Colloquium in Relationship Marketing, 27-29 Sep 2010, Hosted by Moira Clark; Deadline 1 May

 ARC: Connections: ELMAR: Posting

areas: relationships: content

Dear All

18th International Colloquium on Relationship Marketing: Re-inventing Relationship Marketing in a Service Dominant World

Henley Business School is delighted to be hosting the 2010 International Colloquium on Relationship Marketing. The Colloquium will be the 18th since the event was established and it has earned a reputation for being the focus of cutting edge thinking about relationship marketing; the goal for this year’s Colloquium will continue that reputation and focus on re-inventing relationship marketing in a service dominant world. Professor Robert Lusch and Professor Steve Vargo will be our keynote speakers for the conference which will be held between the 27 and 29 September 2010. Contributions in the form of novel theory and methods are of particular interest. We welcome academics and researchers from all over the world who work on issues pertaining to relationship marketing.

The ICRM team is calling for submission of papers and would like to invite you to participate in three days of innovative thinking and debate. You will find the call for papers and the submission guidelines at:

Rajiv Dant and Jim Brown, the editors of the Journal of Retailing, will be attending ICRM 2010, and as part of a special section, the Journal of Retailing will be publishing the best papers from this year’s Colloquium.

Please share this information with your colleagues and associates it would be greatly appreciated.

If you require any further information concerning this Colloquium please do not hesitate to contact me.

Best Regards,

Moira Clark

Professor Moira Clark
Director of The Henley Centre for Customer Management
Henley Business School
t +44 (0) 1491 571454
m +44 (0) 7712000541