TOC: Health Mar Quart
Introduction
Health Marketing Quarterly, 27(1)
![]() |
Health Marketing Quarterly
Relevant ARCategory: Marketing Journals |
Using Lifestyle Analysis to Develop Wellness Marketing Strategies for IT Professionals in India
–Sathya Suresh; Swathi Ravichandran [Publisher] [Google Scholar]
Sensation Seekers as a Healthcare Marketing Metasegment
–Donald R. Self; Carolyn Sara Findley [Publisher] [Google Scholar]
Stakeholders’ Views of Service Quality in Community Pharmacy: A Qualitative Study
–Lesley White; Christopher Clark [Publisher] [Google Scholar]
Preventing Fetal Alcohol Spectrum Disorders: The Role of Protection Motivation Theory
–Magdalena Cismaru; Sameer Deshpande; Robin Thurmeier; Anne M. Lavack; Noreen Agrey [Publisher] [Google Scholar]
Customer Advisory Groups: Another Way to Listen to the Marketplace
–William R. Gombeski Jr.; Jan Taylor; Jason Britt; Karen Riggs; Tanya Wray; Suzanne Springate; Geoff Blair; Phil Bernard [Publisher] [Google Scholar]
Altruistic, Cognitive and Attitudinal Determinants of Organ Donation Intention in Egypt: A Social Marketing Perspective
–Mohamed M. Mostafa [Publisher] [Google Scholar]
Visualizing Desirable Patient Healthcare Experiences
–Sandra S. Liu; Hyung T. Kim; Jie Chen; Lingling An [Publisher] [Google Scholar]