MPP Research Workshop


2010 Marketing and Public Policy Research Workshop, Fort Collins, CO, 16-20 May 2010; Deadline 31 Jan

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2010 Marketing and Public Policy Research Workshop
May 16-20, 2010

The 2010 Marketing and Public Policy Research Workshop will be held immediately prior to the 2010 AMA Marketing & Public Policy Conference (MPPC) at Colorado State University.

Workshop Format and Content: This four day workshop will include discussion and small group interaction led by distinguished researchers active in the areas of marketing, economics, psychology, and public policy. Participants will develop a research proposal with the guidance of experienced scholars. Pre-workshop readings, as well as the development of a statement of research interests, will help prepare attendees to be active participants.

Who Should Attend: This workshop is designed for Ph.D. students and faculty wishing to develop or expand a research program that addresses consumer welfare, public policy, and/or corporate social responsibility issues.

Workshop Faculty: An outstanding group of faculty from universities across the U.S. will share their research experiences, lead discussions, and assist the participants in the development of research proposals.

Information and Application: Additional information is available at the workshop website Applications, which are available at this website, should be submitted by January 31, 2010. The workshop will be limited to a maximum of 30 participants.

Scholarships: A limited number of grants will be available to help cover travel expenses.

Logistics: The workshop will be held on the Colorado State University campus. Housing will be at the Armstrong Hotel ( located in the heart of "old town" Fort Collins. Given the generous support of the workshop sponsors (listed below), we are in a position to charge only a small registration fee of $100 and provide participants with hotel accommodations and most meals (at no charge). Transportation from Fort Collins to Denver for the Marketing & Public Policy Conference will be provided on May 20, 2010. More information about the MPPC, which will be held at the Westin Tabor Center in Denver on Thursday, May 20th to Saturday, May 22nd, is available at


  • American Marketing Association, Marketing & Society Special Interest Group
  • Association for Consumer Research
  • Marketing Science Institute
  • Colorado State University College of Business