Revisit: Brand, Corporate Identity and Reputation


6th International Conference of the Academy of Marketing?s Special Interest Group on Brand, Corporate Identity and Reputation Special Interest Group, Barcelona, 9-11 Apr 2010; Deadline now 8 Jan

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areas: product: revisit

Dear Colleague,

Please find via the link below the call for papers for the Annual Conference of the Special Interest Group on Brand, Identity and Corporate Reputation of the Academy of Marketing. The conference will be held at ESADE (Barcelona, Spain) from the 9th to the 11th of April 2010 and the topic will be “Brand New Territory: Brand Leadership, Relevance and Practice in a Dynamic Environment”. Best papers will be considered for publication in Special Issues of the European Journal of Marketing and the Journal of Product and Brand Management.

In order to participate, you are required to submit an abstract (a maximum of 250 words, Arial 12 point, and single spaced) by January 8th using the online submission system available on the website listed below. The abstracts will be reviewed using the double blind process and conference acceptance will be conveyed to respective authors via email. The authors are also required to provide keywords and title of their paper in the spaces provided on the online submission form. (Please note that the conference acceptance will be based solely on the abstracts whereas the full papers will be requested after the conference for publication considerations for the above mentioned journals)

The attached document has more details about the conference. More information (and online abstract submission system) can be found on the webpage of the conference:

We hope that you will consider this conference for presenting your research and would like to request you to share this information with other colleagues who could be interested.

Yours sincerely,

JJ Singh and Oriol Iglesias
Conference co-chairs