TOC: Industrial Mar Man
Introduction
Industrial Marketing Management, 38(8)
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Industrial Marketing Management
Relevant ARCategory: Marketing Journals |
Organizing and integrating marketing and purchasing in business markets: An introduction to the special issue, issues and implications
–Bj”rn Sven Ivens, Catherine Pardo, Annalisa Tunisini [Publisher] [Google Scholar]
Strategic relationships between boundary-spanning functions: Aligning customer relationship management with supplier relationship management
–Nigel F. Piercy [Publisher] [Google Scholar]
Why integrating purchasing with marketing is both inevitable and beneficial
–Jagdish N. Sheth, Arun Sharma, Gopalkrishnan R. Iyer [Publisher] [Google Scholar]
Dispersion of influence between Marketing and Sales: Its effects on superior customer value and market performance
–Gabriele Troilo, Luigi M. De Luca, Paolo Guenzi [Publisher] [Google Scholar]
The integration between marketing and purchasing in the traceability process
–Simone Guercini, Andrea Runfola [Publisher] [Google Scholar]
Barriers of purchasing departments’ involvement in marketing service procurement
–Lydia Bals, Evi Hartmann, Thomas Ritter [Publisher] [Google Scholar]
The role of relational capabilities in the organization of international sourcing activities: A literature review
–Alessandro Pagano [Publisher] [Google Scholar]
The strategic role of relational capabilities in the business-to-business service profit chain
–Vasilis Theoharakis, Laszlo Sajtos, Graham Hooley [Publisher] [Google Scholar]
A strategic skill based model of supplier integration and its effect on supply management performance
–Reham A. Eltantawy, Larry Giunipero, Gavin L. Fox [Publisher] [Google Scholar]
Business relationship portfolios and subcontractors’ capabilities
–Andrea Furlan, Roberto Grandinetti, Arnaldo Camuffo [Publisher] [Google Scholar]
Integration of third parties within existing dyads: An exploratory study of category management programs (CMPs)
–Sandro Castaldo, Fabrizio Zerbini, Monica Grosso [Publisher] [Google Scholar]
Towards an understanding of attraction in buyerÄsupplier relationships
–Kim Sundtoft Hald, Carlos Cord¢n, Thomas E. Vollmann [Publisher] [Google Scholar]
Antecedents of entry mode choice when diversifying
–Luz S nchez-Peinado, Martina Menguzzato-Boulard [Publisher] [Google Scholar]
The joint impact of quality and innovativeness on short-term new product performance?
–Francisco-Jose Molina-Castillo, Jose-Luis Munuera-Aleman [Publisher] [Google Scholar]
A simulation of business-to-business decision making in a relationship marketing context?
–Alison Watkins, Ronald Paul Hill [Publisher] [Google Scholar]
Suppliers’ roles in category management: A study of supplierÄretailer relationships in Finland and Sweden
–Arto Lindblom, Rami Olkkonen, Petri Ollila, Saara Hyv”nen [Publisher] [Google Scholar]
Response bias in the measurement of salesperson orientations: The role of impression management
–Mark S. Johnson, Eugene Sivadas, Vishal Kashyap [Publisher] [Google Scholar]