ARC: Connections: ELMAR: TOC areas: management: journals

Journal of the Academy of Marketing Science  Relevant ARCategory: Marketing Journals

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The role of method: some parting thoughts from a departing editor
–David W. Stewart [Publisher] [Google Scholar]

Driving forces of coordination costs in distributorÄsupplier relationships: toward a middle-range theory
–Stephen K. Kim, Rodney L. Stump & Changho Oh [Publisher] [Google Scholar]

What makes strategy making across the sales-marketing interface more successful?
–Avinash Malshe & Ravipreet S. Sohi [Publisher] [Google Scholar]

Customer-directed selling behaviors and performance: a comparison of existing perspectives
–Christopher R. Plouffe, John Hulland & Trent Wachner [Publisher] [Google Scholar]

Creating commitment and loyalty behavior among retailers: what are the roles of service quality and satisfaction?
–Beth Davis-Sramek, Cornelia Droge, John T. Mentzer & Matthew B. Myers [Publisher] [Google Scholar]

Gratitude works: its impact and the mediating role of affective commitment in driving positive outcomes
–Randle D. Raggio & Judith Anne Garretson Folse [Publisher] [Google Scholar]

Antecedents and consequences of environmental stewardship in boundary-spanning B2B teams
–Ko Ruyter, Ad Jong & Martin Wetzels [Publisher] [Google Scholar]

Susceptibility to and impact of interpersonal influence in an investment context
–A. O. I. Hoffmann & T. L. J. Broekhuizen [Publisher] [Google Scholar]

Sponsorship effect metric: assessing the financial value of sponsoring by comparisons to television advertising
–Erik L. Olson & Hans Mathias Thj©m©e [Publisher] [Google Scholar]

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