Crime Prevention
Introduction
Sy Banerjee is looking for case studies on social marketing campaigns directed towards crime prevention or reduction, and usage of electronic media to those ends
ARC: Connections: ELMAR: Posting
Hi
I am looking for case studies on social marketing campaigns directed towards crime prevention/reduction and usage of electronic media on the same. Some of the questions I would like addressed are 1) What types of crimes are best reduced through such campaigns 2) what types of media are more effective 3) How different social structures react differently to such activities or campaigns.
Regards,
Sy
Dr. Sy Banerjee
Assistant Professor, Marketing
University of Michigan – Flint
303 E. Kearsley Street
3124 William S. White Building
Flint, Michigan 48502-1950
Office Phone: (810) 424-5634
Fax: (810) 762-3282
Email: syban@umflint.edu
Homepage: http://som.umflint.edu/sy/