TOC: Quant Mar Econ
Introduction
Quantitative Marketing and Economics, 7(4)
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Quantitative Marketing and Economics
Relevant ARCategory: Marketing Journals |
A new use of importance sampling to reduce computational burden in simulation estimation
–Daniel A. Ackerberg [Publisher] [Google Scholar]
Effects of distribution channel structure in markets with vertically differentiated products
–Xuan Zhao, Derek Atkins, Yong Liu [Publisher] [Google Scholar]
Information, learning, and drug diffusion: The case of Cox-2 inhibitors
–Pradeep K. Chintagunta, Renna Jiang, Ginger Z. Jin [Publisher] [Google Scholar]
How incumbent firms foster consumer expectations, delay launch but still win the markets for next generation products
–Sumitro Banerjee, Miklos Sarvary [Publisher] [Google Scholar]