ARC: Connections: ELMAR: TOC areas: cb: journals

Psychology and Marketing  Relevant ARCategory: Marketing Journals

Humor and ad liking: Evidence that sensation seeking moderates the effects of incongruity-resolution humor
–Graeme Galloway [Publisher] [Google Scholar]

The reflection effect in time-related decisions
–Nobuhide Zushi, Eleonora Curlo, Gloria P. Thomas [Publisher] [Google Scholar]

The effect and moderation of gender identity congruity: Utilizing real women advertising images
–St‚phanie Feiereisen, Amanda J. Broderick, Susan P. Douglas [Publisher] [Google Scholar]

Product involvement in organic food consumption: Does ideology meet practice?
–Anssi Tarkiainen, Sanna Sundqvist [Publisher] [Google Scholar]