ARC: Connections: ELMAR: Posting

Professor Sidney J. Levy is creating a new online journal for articles in the marketing discipline to make them available to the general professional audience. The web site address is

http://www.garboj.com.

The name is an acronym for Good Articles Rejected By Other Journals. While that is a humorous reference the purpose is a serious one, and articles will also be published that have not been rejected but that seek a large Internet audience.

The site offers academicians an outlet for manuscripts that will reach their colleagues to inform and to elicit reactions and discussion in the marketplace of ideas. The site is in process of development. In the meantime, you may participate in the site’s inaugural list. Go to the site and read the Mission statement; and send an article as a Word document attachment.