TOC: J Relationship Mar

Introduction

Journal of Relationship Marketing, 8(3)

 ARC: Connections: ELMAR: TOC

Arrow Doodadareas: relationships: journals

Journal of Relationship Marketing 

Relevant ARCategory: Marketing Journals 


Editor’s Corner
David Bejou [Publisher] [Google Scholar]

Stakeholder Relationship Management in Multi-Sector Innovations
John D. Hansen; Michele D. Bunn [Publisher] [Google Scholar]

When Relationship Marketing Collides With Technology
Soonkwan Hong; Yong J. Wang [Publisher] [Google Scholar]

The Influence of Partner Characteristics and Relationship Capital on the Performance of International Strategic Alliances
Tser-Yieth Chen; Hsiang-Hsi Liu; Wei-Lan Hsieh [Publisher] [Google Scholar]

Retail Customer Segmentation Based on Relational Benefits
Irene Gil-Saura; Maria Eugenia Ruiz-Molina [Publisher] [Google Scholar]

Relationship Development: Tracking the Formation of Relationship Commitment in a Controlled Setting
Parimal Bhagat [Publisher] [Google Scholar]