ARC: Connections: ELMAR: TOC areas: services: journals

Services Marketing Quarterly  Relevant ARCategory: Marketing Journals

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An Exploratory Study of the Application of Internal Marketing in Professional Service Organizations
–Lan Snell; Lesley White [Publisher] [Google Scholar]

The Verbal Judo Approach in Demanding Customer Encounters
–Teemu Kokko; Marko M„ki [Publisher] [Google Scholar]

The Impact of Perceived Service Quality on MBA Student Satisfaction and Recommendations: Do Expectations Matter?
–Robert E. Carter [Publisher] [Google Scholar]

Relationship Between Intra- and Interorganizational Service Quality Perceptions: An Empirical Testing of Modified Service Profit Chain Model Within Kuwaiti Telecommunications Industry
–Khurram Sharif [Publisher] [Google Scholar]

Antecedents of Repurchase Intention: Propositions Towards Using Marketing Strategy to Mitigate the Attrition of Online Students
–Matthew G. Kenney; Nile M. Khanfar [Publisher] [Google Scholar]

The Impact of Service Fairness Perceptions on Relationship Quality
–Melissa N. Clark; Mavis T. Adjei; Donna N. Yancey [Publisher] [Google Scholar]

The Impact of Social Presence on Technology Based Self-Service Use: The Role of Familiarity
–Brian R. Kinard; Michael L. Capella; Jerry L. Kinard [Publisher] [Google Scholar]

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